Toyota Electrified
Toyota 2050 Environmental Challenge
Toyota has conducted environmental initiatives since the 1960s and proactively works to build a corporate group that utilizes its resources to ensure sustainable policies and procedures. Toyota works on its long-term initiatives for the global environment through the Toyota Environmental Challenge 2050.
Achieve Zero CO2 Emissions
Life Cycle Zero CO2 Emissions Challenge
Completely eliminate all CO2 emissions through the entire vehicle life cycle.
New Vehicle Zero CO2 Emissions Challenge
Reduce global average CO2 emissions from new vehicles by 90% compared to Toyota's 2010 levels.
Plant Zero CO2 Emissions Challenge
Achieve zero CO2 emissions at global plants.
Achieve a Net Positive Environmental Impact
Challenge of Minimizing & Optimizing Water Usage
Minimize water usage & implement water discharge management according to individual local conditions.
Challenge of Establishing a Recycling-Based Society & Systems
Promote global deployment of end-of-life vehicle treatment & recycling technologies and systems developed in Japan.
Challenge of Establishing a Future Society in Harmony with Nature
Connect the reach of nature conservation activities among communities, with the world, to the future.
2025 Milestone
Reduce CO2 emissions by 18% or more throughout the entire vehicle life cycle compared to 2013 levels.
Reduce global average CO2 emissions from new vehicles by 30% or more compared to 2010 levels. As well, make cumulative sales of 30 million electrified vehicles or more.
Reduce CO2 emissions by implementing innovative technologies and daily Kaizen and introducing renewable energy. Reduce CO2 emission from global plants by 30% compared to 2013 levels. Achieve a 25% introduction rate for renewable electricity and promote proactive technological development to utilize hydrogen.
Reduce water usage taking the water environment in each country and region into consideration. 
Complete setup of 15 model facilities for appropriate treatment and recycling of end-of-life vehicles and continuously accelerate easy-to-dismantle designs. Establish a safe and efficient system for battery 3R (Rebuild, Reuse and Recycle) and develop technologies to utilize recycled materials, especially plastics, in accordance with the conditions in each region.
Continue to support innovation, conservation and community outreach through Toyota Green Wave project, Toyota Today for Tomorrow project and Toyota ESD project.2030 Milestone
Reduce CO2 emissions by 25% or more throughout the entire vehicle life cycle compared to 2013 levels by promoting activities related to the 2050 challenges and with support from stakeholders such as suppliers, energy providers, infrastructure developers, governments and customers. The estimate of global average CO2 emissions reduction from new vehicles will be 35% or more, which may vary depending on market conditions, compared to 2010 levels. Reduce CO2 emissions from global plants by 35% compared to 2013 levels. Implement measures, on a priority basis, in the regions where the water environment is considered to have a large impact. Disclose information appropriately and communicate actively with local communities and suppliers. Complete establishment of battery collection and recycling systems globally. Complete setup of 30 model facilities for appropriate treatment and recycling of end-of-life vehicles. Continue to support innovation, conservation and community outreach through Toyota Green Wave project, Toyota Today for Tomorrow project and Toyota ESD project.
Toyota Electrified
Empowering the Future
Toyota has been leading the charge for more than 20 years. So that today you can choose from an array of Toyota electrified vehicles & powertrains, and find the right one for you and the environment.
Hybrid Electric
HEVs seamlessly combine the power of a gas engine with electric motors. And because the hybrid battery recharges on the go, you never need to plug in.
Battery Electric
BEVs are zero-emission vehicles that are powered by electricity alone. BEVs require plugging-in, while also utilizing regenerative braking to recharge the onboard battery as you drive.
Hydrogen Fuel Cell Electric
FCEVs use hydrogen as an energy source to power high-output electric motors, emitting water as the only by-product from the tailpipe.
Plug-In Hybrid Electric
PHEVs operate in the same way as HEVs, but can optionally be plugged in for extended electric-only range.
About Hybrid Electric Vehicles
Starting Up
- In most conditions, only the electric motor is engaged, saving fuel and delivering instant torque with minimal emissions.
Accelerating & Cruising
- The gas engine & electric motor team up to provide the ideal mix of power for seamless acceleration. Excess energy is used to help recharge the battery.
Decelerating & Braking
- The electric motor takes over. The regenerative braking system converts braking energy into electric energy to help recharge the battery onboard the vehicle.
Resting & Reversing
- When stopped, the gas engine shuts down to conserve fuel, unless the battery is running low. When reversing at slow speeds, only the electric motor is required.
Toyota Electrified
About Battery Electric Vehicles
Emissions-Free Driving
- Reducing CO2 emissions by going fully electric is one way we can lessen greenhouse gasses, and lessen out impact on the environment.
Save On Fuel Costs
- Electricity is cheaper than gas. Saving can be even higher if you recharge during off-peak hours.
Electric-Only Range
- Toyota's bZ4X has an estimated range of up to 406km for front wheel drive models on a full charge. With more than 5,000 public charging stations across the country, it is easy to recharge along the way.
Incentives
- The federal government's iZEV program offers an incentive of up to $5,000 for the purchase of a zero emissions vehicle.
About Plug-In Hybrid Electric Vehicles
Prius Prime
- Commute up to 40km in EV mode alone
- Reach a top speed of 135km/hr in EV mode
- Travel up to 1,035km between fill-ups with a full tank & fully charged battery
- 5 hours, 30 minutes charge time with a standard 120v household outlet
- Prius Prime offers one of the fastest charging times in its class. Plus, you don't need to purchase any special equipment to charge it.
Rav4 Prime
- Commute up to 68km in EV mode alone
- Reach a top speed of up to 135km/hr in EV mode
- Travel up to 979km between fill-ups with a full tank & fully charged battery
- 2 hours, 30 minutes charge time with a 240v32A outlet
About Hydrogen Fuel Cell Vehicles
How It Works
- Toyota's revolutionary fuel cell stack creates the electricity that drives the vehicle through a chemical reaction between hydrogen that is stored on board, and oxygen from the atmosphere.
Clean
- When hydrogen is made using renewable energy, it is completely carbon-free. When used to power an FCEV, like Mirai, the only tailpipe emission is water vapour.
Efficient
- Electricity is produced onboard, and supplied to the electric motor as needed. Excess energy is stored in a compact battery.
Familiar
- There's no need to change your driving habits. Where refuelling infrastructure exists, simply fill the hydrogen fuel tank & you are ready to enjoy zero emissions driving.
Learn More About Toyota's Electrified Vehicles.Find Out Which Toyota Electrified Vehicle is Right For You.